Exploring the relationship between freemium cellular relationships applications and consumer self esteem

Exploring the relationship between freemium cellular relationships applications and consumer self esteem

O’Keeffe, Ian (2020) Investigating the connection between freemium mobile relationships software and buyers self-confidence. Professionals thesis, Dublin, State University of Ireland.

Abstract

Because they initial appeared in 1980s, mobile programs were penetrating many companies, because of their ability to end up being monetised, as well as because of the growing customer need for programs which happen to be believed https://datingmentor.org/silverdaddies-review/ to generate issues with a persons life style simpler and a lot more convenient. Whats considerably, the growth of smart phones on a major international size and also the interest in social media marketing applications such as for example Twitter, Instagram and Twitter has pushed societies dependence on cellular applications, particularly in the approach to life group.Continue reading