But increasing red tape and competition could see them stumble
“G ET THE money right,” claims a billboard that is giant garish, Instagram-friendly tints in San Francisco’s downtown. Its element of a campaign by SoFi, a fintech company, to put it self as being a one-stop search for alternate finance. Started last year to slice the price of student education loans by allowing alumni to sponsor undergraduates, a year ago SoFi invested over $200m courting shoppers, homebuyers and young moms and dads.Continue reading