As producers check out the idol class as part of an effective business strategy, they commercialize the excessive intimate graphics they portray ( Eun, 2019 , p
Brand new baglayeo visualize can be obtained since idols have not been the newest representatives for making its musical. The middle-aged male manufacturers who carry out idol organizations feel the power to framework the entire idea of lady groups‘ tunes and you may pictures ( Warwick, 2007 , p. 93). 27). This idea has emerged since a strategy women communities purchased to advertise its photo and you will audio as the birth from lady organizations including S.Age.S. and you can Fin K.L.
Various other recognized technology could have been the usage the expression “deal with such as good fresh fruit,” (gwajeubsang inside the Korean), definition a face “leaking that have juices whenever bitten,” that has been created during the 2015. Likening a female idol’s deal with in order to a fruit emphasizes the lady purity and you may loveliness. It’s resulted in new popularity of the new “deal with for example fresh fruit” makeup browse because 2016, which have an emphasis towards the a great “natural, brush, and bubbly” aesthetic ( Eun, 2019 , p. 177). not, it gives rise towards most inactive people setting by the likening a female so you’re able to a fruit that’s going to “be used.” Basically, her category members don school clothing, showing the ample boobs, upright base, versatile waists, and you will an effective “face for example fresh fruit” in order to a picture of a young and inactive but really sexual woman.
Contrary to the feminine and you can submissive woman group, another variety of woman class has actually appeared in the past few years. Inside the K-pop music, brand new good image of a good Ssen unni commonly generates “girl-crush.” The woman-smash build signifies a powerful affection and you may affinity on the a female that doesn’t encompass intimate thoughts. 74). The feminine fans whom accept the lady-smash style end up being the enthusiastic supporters of its solid and you can novel siblings, who are able to criticize public difficulties personally and you will express ladies ideas about their lives, likes, plus the financial points. 12 They are not frightened that individuals you’ll admiration her or him as lesbians while they see its interest on the Ssen unni try maybe not an intimate one in regards to traditional intercourse norms; instead indonesian cupid randki, it’s a type of adore to own profitable women who has confirmed the efficiency, speciality, and you may devotion.
It is an exceptionally rigid girls connection matchmaking, surpassing regarding usual friendship, which is famous because of the an exceptionally high level out of mental intimacy ( Kim, 2017 , p
To understand the significance of their-smash concept inside the K-pop music, we are able to relate to the similar idea of “girl strength” hence starred in the usa. Once the Gonick (2006) put it “Woman strength remembers new strong and you can aggressive prospective from females while the well once the reconstitution away from woman society while the an optimistic force embracing worry about-expression using manner, feelings, and a manage-it-on your own (DIY) way of cultural design” (p. 7). Girls fans look forward to how they may be “naughty, resentful, and you will powerful at the same time” (p. 8). The features out of lady electricity and you may Ssen unni are quite equivalent in this they embody different inclinations to be “sexy,” “aggravated,” and you may “powerful.” Thus, “sexy” the most key elements of your own Ssen unni into the traditional Korean society, as the this lady sexiness stems from the lady book character and you will stylishness. Various other keyword, being naughty is the effective way brand new Ssen unni controls the girl label and gives a powerful sound with the fans.
People admirers discover what types of performance and you will opportunities they are able to cultivate just like the separate someone for the neighborhood because of appreciating the attractive attributes of one’s Ssen unni. They are aware that ladies highlight besides their looks, but also some services, for example “talking event, friendly choices, glamorous system, and you may cleverness” ( Kim, 2017 , p. 74). Eg, (G)-I DLE has actually featured just like the newest girls group embodying it solid image. The leader, Soyeon, actively participates within the songwriting and you will developing new choreography for the sounds, and you may she in public places conveys just what she wants manage within her jobs. Put simply, she is sufficiently strong enough to wreck the fresh new silence developed by new antique sex norms and to has actually worry about-admiration.